I developed this series of vector illustrations for Archer>Malmo for their client Pfizer, they were used in promotional materials for a pet sedative. Art direction chose these specific dog and cat breeds because they are known for hyperactivity and/or agitation. My job was to illustrate each breed in a calm, docile... and highly-medicated moment.
One of several pages of initial sketches I sent to the art direction team at AM; supplemental breed photo reference provided by the team; finished illustration of the Bullmastiff breed of dog, who can be prone to anxiety, looking chill af.
